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New
Era Cap Store Grand Opening |
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Task: To generate massive online exposure and secure top tier
media hits within the city, while introducing the brand
to key influencers and tastemakers |
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Ciara 5 City Birthday Tour |
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Task: To coordinate media coverage in 5 markets (ATL, NY, MIA,
DC, BAHAMAS), organize red carpet, and generate intense
online presence |
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I Am
Atlanta Campaign |
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Task: To launch a viral WOM campaign to introduce a new
audience to the Grady Hospital financial crisis |
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$50,000 Sneaker |
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Task: To successfully launch the most expensive Nike Air Force
One to hit the market.
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