Atlanta, Ga (PR Web) November, 2008

Eighty81, a sports lifestyle marketing agency, expands their offices to the Atlanta market and kicks of the first of their elite sporting VIP experiences, "Sport Suite" Volume 1. The first invitation - only event will introduce this season's most talked about rookie, OJ Mayo (#32) of the Memphis Grizzlies. The suite will take place at The Atlanta New Era Cap Flagship Store on Tuesday, December 2 from 7:00p - 9:00p.

Producing and executing a host of premiere sporting events including: Nike Air Force 1's 25th Anniversary, Lebron James V Shoe Release party, and the NBA All Star 2007 Sprite Campaign, the Eighty81 brand has become synonymous with out-the-box tie ins and plans to continue their merge of lifestyle, sports and culture into their newly embraced Atlanta territory. To kick off their market expansion, Eighty81 will introduce the "Sport Suite" concept with an intriguing twist. Volume 1 will feature Ovinton J'Anthony Mayo, better known as O.J. Mayo, the 6-foot-5, 200-pound guard for the Memphis Grizzlies. Nationally recognized since the 7th grade, Mayo is a dynamic all-around player currently sited with rookie of the year buzz early in the season. Highlights of the event will include a 3D virtual pre- challenge of the Hawks vs. Grizzlies brought in part by the urban gaming authority Konsole Kingz, the Gentleman Jack Experience, a signature Vitamin Water lounge, specialty NBA showing of New Era fitted hats, a top tier concession filled with delectables from 255 Tapas Lounge and more. "Eighty81 is positioned to be the connection between the sporting world and a new non- traditional audience", stated Rob McFadden (Eight81).

Join Eighty81 for Volume 1 on Tuesday, December 2, 2008 at the New Era Atlanta Flagship store from 7:00p - 9:00p. Guests are encouraged to bring can food and non - perishable items to be donated to the Atlanta Food Bank. Guests that go above and beyond will have the opportunity to win high- value tickets to see the Hawks vs. Grizzlies at Phillips Arena on December, 3, 2008. Special thanks to New Era Cap, LRB, Gentleman Jack, Vitamin Water, Konsole Kingz, 255 Tapas Lounge, and Spalding.

About Eighty81 Eighty81 LLC is an events management and marketing firm providing cutting edge, results driven engagements and branding campaigns for the sports industry. Specializing in utilizing trend knowledge and unparalleled networks to build awareness for clients among the ever-increasing number of digitally savvy, multicultural influencers and tastemakers.

Media Contact: The Garner Circle PR - 770.256.1800

Nicole Garner - pr@thegarnercircle.com

Daniel Dickey - daniel@thegarnercircle.com